IIHF UNDER-18 MEN'S WORLD CHAMPIONSHIP

I served as the digital content manager for Team USA at the 2023 and 2024 IIHF Under-18 Men's World Championship where the U.S. captured the gold and silver medal, respectively. While assuming that position, I oversaw all digital content that USA Hockey distributed pertaining to the U.S. Men's National Under-18 Team, including on teamusa.usahockey.com, Facebook, Instagram, TikTok, Twitter and YouTube. The landing page for the 2023 event can be found here, while the 2024 tournament here.

The USA Hockey socials amassed 20M million impressions on all posts with the tournament hashtag in 2023, up 33% from the 2022 event.