I served as the media contact for the Under-17 Team at USA Hockey's National Team Development Program and held oversight of all NTDP social media channels and additional official accounts from July 2023-February 2025. Key events included the 2024 and 2023 World Junior Summer Showcase, 2024 NHL Draft, Under-18 Five Nations Tournament and 2024 and 2023 World Under-17 Hockey Challenge.

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The NTDP socials amassed 40.6 million impressions (31.82% growth YoY) from July 2023 through June 2024, while the USA Hockey Arena channels saw 1.6 million (109.21% growth YoY), with particularly substantial growth on Facebook and Instagram.

• NTDP Instagram impressions: 18M (+87.5% from 2022-23)

• NTDP Facebook impressions: 4.6M (+360% from 2022-23)

• NTDP Twitter impressions: 14.1M (2.53% engagement rate; 9.03% follower growth from 2022-23)

• USA Hockey Arena Instagram impressions: 430.3K (+2623.42% from 2022-23)

• USA Hockey Arena Facebook impressions: 873.7K (+64.31% from 2022-23)

• USA Hockey Arena Twitter impressions: 285.8K (2.25% engagement rate; 1.89% follower growth from 2022-23)